Current Feed Content from 1 Sep 08 11:31
Three Screen Viewing Climbs
Sat, 02 Aug 2008 07:15:22 +0000A recent study by The Nielsen Company, showing US video and TV usage across three screens, Television, Internet and Mobile devices, reports that screen time of the average American continues to increase, with TV users watching more TV than ever before, while also spending 9% more time using the Internet from last year. At the same [...]Mobilizing Globally Means Thinking Locally
Fri, 01 Aug 2008 15:00:36 +0000by Steve Smith , Thursday, July 31, 2008 MOBILE MYTHOLOGY SUGGESTS THAT ALL Europe and Asia are far, far ahead of the U.S. in their mobile technology and media evolution. International case studies hold up examples of sophisticated marketing programs that seem years ahead of familiar mobile campaigns here. Like most mythologies, this one has [...]Social Media and Public Relations
Sat, 28 Jun 2008 23:03:48 +0000Leigh Fatzinger of OnMessage Ventures in Seattle, put together this great presentation about the trends in social media and how it is affecting the PR industry. Check it out here. | View | Upload your own Leigh Fatzinger is Principal of On Message Ventures, a Seattle-based creative and strategic marketing firm focused on the telecom and [...]Audio + Pictures = Yodio
Sat, 21 Jun 2008 06:05:33 +0000I met Clay Loges at a business networking event last week here in Seattle. Clay’s motto is, “Look for an area of change — then you get to make up the rules.” He’s been living by this for years and has become quite successful along the way. A former banker and serial entrepreneur who once owned [...]Mobile Content Sold in Kiosks
Sat, 14 Jun 2008 04:48:53 +0000Although mobile content is something consumers can buy and download from virtually anywhere, Chinese start-up Duo Guo is banking on a different approach by selling such content through specialized kiosks in brick-and-mortar retail stores. Based in Shanghai, Duo Guo—a subsidiary of D Mobile Inc.—has developed partnerships with China’s largest retailers and leading global media companies to [...]Online Digital Photo Fun
Sat, 14 Jun 2008 02:20:59 +0000By Mark Levy, CEO MaxxoMedia Who do you want to be today? At Universal Studios City Walk in Los Angeles, they have a store where you can have the picture of your face inserted into a variety of scenarios. For instance, you can have your face placed into a picture of Indiana Jones or onto [...]Cell Phones Still Hot; More Mobile Advertising Proposed
Thu, 12 Jun 2008 15:54:53 +0000Cell Phones Still Hot; More Mobile Advertising Proposed Although a new Harris Interactive study reveals that over one-third of consumers say the dire economy will not affect their spending habits, the 60 percent of consumers who will limit their discretionary spending will curtail going out to restaurants (74 percent) and limit their purchase of electronics (71 [...]Will License for Equity?
Wed, 04 Jun 2008 06:17:10 +0000By Mark Levy, CEO MaxxoMedia MCPS-PRS, the U.K. music publishing licensing and collecting organization, recently released a proposal suggesting that new digital media companies that want to license their copyrights should provide equity in their fledgling companies in exchange for the license. They cited as some of the reasons behind this proposal: 1. Start-up firms present an undeniable [...]Social Networking Going Mobile
Thu, 29 May 2008 15:35:16 +0000From Kenradio.com A growing number of mobile phone subscribers worldwide are taking online social networking to the streets. The U.K. leads Europe in mobile social networking on a percentage basis — with the U.S. boasting comparable numbers. In the U.K., approximately 810, 000 mobile subscribers, or 1.7% of all mobile subscribers in the country, visited social networking [...]Springwise: News Site Shares Revenue with Users
Thu, 29 May 2008 14:31:01 +0000Now in beta, Knewsroom publishes the “Knews” every morning, featuring the previous day’s top stories in politics, business, technology, design, sports and entertainment. Which stories rank as most important is decided by the audience of readers, in Digg-like fashion. Going far beyond Digg, though, Knewsroom rewards contributors with a portion of 20 percent of every [...]
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