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Current Feed Content from 8 Oct 08 03:18

• Coldwell Banker Drops Home Prices to Lure Buyers

  Tue, 07 Oct 2008 12:00:00 EDT
  The real estate company's 10-day sales event will reduce prices on homes by up to 10%.
  
  Steve Miller

• U.S. Mayors Call for 'Green Revolution'

  Mon, 06 Oct 2008 11:54:00 EDT
  Nation needs to generate more than 4 mil. green jobs by 2038, per a new report.
  
  Barry Janoff

• IGA, Activision Partner on PS3 Games

  Tue, 30 Sep 2008 03:17:00 EDT
  Venture will put ads in upcoming games, including Guitar Hero World Tour.
  
  Mike Shields, Mediaweek

• Financial Firms' Ads: 'Don't Blame Us'

  Fri, 26 Sep 2008 01:55:00 EDT
  After initially ignoring the Wall Street crisis, companies are starting to run messages that address the situation.
  
  Steve Miller

• TNS: First-Half Ad Spend Falls 1.6%

  Wed, 24 Sep 2008 03:58:00 EDT
  Q2 expenditures fell 3.7% compared to last year, the largest quarterly decline since 2001.
  
  John Consoli, Mediaweek

• Cisco Evolves the 'Human Network'

  Mon, 22 Sep 2008 05:16:00 EDT
  Tech provider launches second phase of campaign with a major TV, online push in the U.S.
  
  Mike Beirne

• Financial Services Firms' Ads Mum on Wall St. Chaos

  Fri, 19 Sep 2008 03:21:00 EDT
  But regional banks are more aggressive in linking messaging to this week's news.
  
  Steve Miller and Elena Malykhina

• Post-Seinfeld, Microsoft Seeks to Shatter 'Walls'

  Thu, 18 Sep 2008 11:23:00 EDT
  Offbeat but derided Seinfeld-Gates spots give way to 'Windows. Life without walls.'
  
  Eleftheria Parpis, Adweek

• Best Buy to Acquire Napster

  Tue, 16 Sep 2008 01:05:00 EDT
  700, 000 Napster subscribers included in $121 million deal.
  
  Paul Bond, The Hollywood Reporter

• Q&A: Samsung Exec Sees Bright Future in LCD, HD TVs

  Tue, 16 Sep 2008 09:00:00 EDT
  Svp of U.S. marketing David Steel says upcoming campaign with the NFL will focus on digital.
  

• TBWA Wins Visa's Global Creative

  Mon, 15 Sep 2008 12:33:00 EDT
  Credit card company spent $360 million-plus on U.S. media last year.
  
  Andrew McMains, Adweek

• CMOs Weigh In on Green Marketing, Ad Budgets, Hiring

  Thu, 11 Sep 2008 05:28:00 EDT
  Duke University survey polled 78 executives about their goals in the next 12 months.
  
  Mike Beirne

• ANA Asks Feds to Nix Google-Yahoo! Deal

  Mon, 08 Sep 2008 03:16:00 EDT
  Organization claims it would lessen competition and lead to price gouging.
  
  Steve Miller

• Memorex Push Attempts To Fast-Forward Image

  Sun, 07 Sep 2008 12:00:00 EDT
  Blank media and electronics accessory maker abandons its old positioning and logo in favor of a new pitch that 'Fits Your Life.'
  
  Steve Miller

• Seinfeld Makes His Microsoft Debut

  Fri, 05 Sep 2008 12:00:00 EDT
  Comedian teams up with Bill Gates to kick off $300 million campaign for Windows.
  
  Brian Morrissey, Adweek

• Barclays Sees Sponsorships Opening Doors in U.S.

  Wed, 03 Sep 2008 03:11:00 EDT
  Financial services firm president Bob Diamond heads effort to grow global marketshare.
  

• Samsung Asks Fans to Create Pregame Super Bowl Spot

  Thu, 28 Aug 2008 01:28:00 EDT
  New 'That's how I see it' effort asks consumers to share their football rituals.
  
  Mike Beirne

• T-Mobile, WNBA Team For MVP Honor

  Tue, 26 Aug 2008 10:38:00 EDT
  Telecom company extends platform as league's official wireless partner.
  
  Barry Janoff

• Microsoft's Selection of Seinfeld Draws Criticism

  Mon, 25 Aug 2008 02:19:00 EDT
  Bloggers wonder if Jerry, an erstwhile Apple fan, is a good fit for Windows.
  
  Tim Nudd and Andrew McMains, Adweek

• Seinfeld Stands Up for Microsoft

  Thu, 21 Aug 2008 12:06:00 EDT
  Comedian to appear with Bill Gates in $300 million campaign, per WSJ report. Fellow funnymen Chris Rock and Will Ferrell may join the pitch.
  
  Adweek staff report

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