Current Feed Content from 4 Sep 08 11:35
10 Common Money And Success Myths
Here are a few commonly held beliefs, or "myths, " that hold many of us back from achieving success...
Myth #1: I don't have what it takes to be successful and wealthy.
Fact: Successful people were not born that way. In fact, many of the most successful people today had very difficult lives. They were regular people who wished for more. And they decided to do something about it - to change their circumstances. Anyone can do the same, including you and I.
Myth 2: I don't have any experience or education in anything.
Fact: Many successful people started with no experience. Many of them also flunked high school and never had any college education.
The only way to get real education and experience in anything is by doing, by "starting." Once you start doing it, you learn very quickly.
Think of all the things that you know how to do. Driving a car, riding a bike, playing sports, reading, writing, speaking...even walking. All of these things have one thing in common: at one time in your life, you didn't know how to do any of them.
And despite how impossible it seemed at the time, you decided to do it anyway. It's the same with everything in life. You learn by doing. You get experience by doing something a few times. Get started. Do it once, twice, three times and you're already on your way to becoming an expert in no time!
Myth 3: To be successful, I have to start a business, and I'm just not cut out to be a businessperson. I don't have what it takes.
Fact: Listen...I know a few people who can barely read or write. Yet they're running their own businesses. It's scary, I know. But think about it...right now, at this moment, you're already several giant steps ahead of them.
The only difference between a person who's thinking about starting a business and another who is running a business is just that. One of them is doing what the other is only "thinking" of doing. They both had the same ideas and dreams. They both probably had the same doubts and fears as well. But one of them decided to start anyway, to take action despite the doubts and fears. One of them decided that if other people could do it, then he could as well.
Myth 4: Money isn't that important.
Fact: Tell that to the family who's starving right now, or to the family who needs money for serious medical help for a member of their family. They'll tell you how important money is.
We've been conditioned from Day 1 to believe that money is not important. We have been conditioned to believe that wanting money is wrong and unethical. And yet the entire world seems to run on money.
It is one of the biggest myths known to man. And it's one of the main reasons why the majority of the people are not wealthy.
Money is simply a way to measure the amount of value you create for others. If you have a lot of money, it means you have created a lot of value for other people. If you don't have the kind of money you'd like to have, that simply means that you just haven't yet found a way to produce the kind of value for others that you're capable of, or the value that you'd like to.
Just look around you at the countries or even cities that have lack of money. You'll find that in these same places, there are usually more crimes being committed, more people taking advantage of others, more diseases, more suffering, more deaths, and none or very little education.
Money may not be the most important thing in life, but let's face facts here... Money is pretty darned important in this day and age. It's how you support yourself! It's how you buy food, water, shelter, and clothing. It's how you pay the medical bills. It's how you help and support others around you, including your loved ones. And we both know that those are very important things.
And by the way, if you feel that it's more important to contribute to others than to be rich, well guess what, when you have more money, you can contribute more! You can do much more for others and you can help a lot more people when you have more money.
Only good things can come from having more money.
Myth 5: Money must be made slowly.
Fact: Nothing could be further from the truth. The only way to make money is to make it quickly! What good is money if you can't enjoy it right now instead of 20 years from now? What good is money if you can't contribute to others now as much as you'd like to, instead of 20 years from now?
The quicker you make money, the quicker you can change your life and the lives of those around you - for the better. There are no rules stating that money should be made slowly.
The only way to make money is to make it quickly! You will also find that the more money you make, the easier it becomes to make more because you begin to shift your focus from survival to abundance and contribution, in the process. And that shift in focus simply attracts more wealth to you.-- Delivered by Feed43 service
10 Essential Criteria For Choosing Your Target Market
A specific group of people you will focus on selling your services to is your target market. This is not to be confused with the problem you will be solving for this group.
Why choose a target market?, You need to decide exactly who your audience is before you sell your services. Deciding on your target market lays a critical foundation for your business. When you get clear about who your target market is, you will:
* know where to focus your selling and marketing efforts.
* know where to focus your research efforts. You want to intimately understand your market: the problems they have and the language they speak. The greater your level of understanding the more magnetic you will become.
Your target market will determine your income and success. Choose the wrong one and you will waste a lot of time and money with very little results.
Whatever target market -TM- you choose, check to see that it meets the following 10 essential criteria:
1. Your TM has a big problem. They think about it all the time, it keeps them awake at night.
2. Your TM wants the problem solved. The impact and cost of the problem is big enough that they will act to solve it (some people have problems they are quite happy to live with!).
3. You can easily find your TM. Do they belong to associations? Are there conferences for this target market? Are there publications? Where do they hangout? If it's not easy to find your target market, it will cost you a lot of money to find them.
4. Your TM has money to spend. No point having a terrific service if your target market hasn't the money to pay for it. I know this sounds basic but it's often overlooked.
5. Your TM has a history of paying to have this problem solved. You want to focus on a target market where there is a proven track record of problems and people paying to solve them. A good sign is if your competitors are selling similar services to the target market.
6. There's enough of your TM out there to sustain a business. How many people or businesses are in your target market? Realistically how many will become your clients and what will that be worth to you? Is that enough?
7. You enjoy working with your TM. Think about what types of people are in your target market and visualize being with them day in and day out. How does that feel? Will you feel energized or drained at the end of the day? Remember, you are also in business to enjoy yourself so make sure you will enjoy working with this target market.
8. You have a passion for helping and serving this TM. Passion is an essential ingredient for selling your services.
9. You have valuable expertise and experience you can offer. Your target market will want to buy from people who are experts in their field. Think about what specific expertise and experience you can offer your target market.
10. Your TM fits with your ultimate lifestyle package. What hours do you want to work? Where do you want to work? How do you want to work? Does this fit in with your target market? Ensure that working with your target market will enable you to live the kind of life you want to live.
Once you have found your target market, the next step is to refine it even further. Decide on the profile of your ideal client. What sort of person are they? Decide on their demographics and psychographics. Demographics are the basic facts like age, gender, income, location, etc. Psychographics are their characteristics, values etc. This will enable you to focus even more.
The clearer you are about who you want to do business with, the more you will attract exactly the clientele you're looking for. You will then need your Sales Conversation skills to convert them to clients-- Delivered by Feed43 service
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